Kona Dream Builds: Rich’s Deep Purple Process 153 CR 27.5

Some of you may have seen Richard’s beautiful one-off custom painted Process 153 CR DL on Pink Bike’s Instagram feed recently. Well, we’d spied it a while back and asked Rich if he could shed any light on what drove him to build and custom paint his brand new G2 Process and send us a few more detailed images. Luckily for us (and you) he obliged and sent this set of fantastic photos and a complete build list as well as his reasoning and motivation for the build.

My previous bike was a 2015 process 153 with an Ohlins coil and I loved that thing so much. It, unfortunately, had plenty of dents and the like from its share of tomahawks and crashes and late last year I ended up breaking it. It wasn’t even a choice, I went and ordered the ’18 carbon frame immediately to replace it.

I’d been waiting for an excuse to send something to my friend James Terrani of Archetype Paint Studio so a new bike seemed perfect (especially since two of my riding buddies ended up getting the same one). I was pretty set on purple from early on but it wasn’t till James showed me some samples of candy and transparent things he could do we were able to go a little further. The whole bike is one color, he created a subtle fade on the front triangle layering the transparent paint and then did a lot more layers to get the rear end as dark as I wanted it. (I was a big fan of the old Process paint jobs with a colored front and black rear triangle).

I couldn’t be more stoked on how the paint came out. The only new bits on the bike are the Ohlins shock, because it’s a new size and mounting this year and then the gold i9s hubs to Spank Oozy 350 rims to finish it off. Mostly the other bits moved over from the old bike, even the head tube badge and I’m still rocking my OG Wah Wah pedals.

Rear Shock Ohlins TTX 22 coil
Fork Rock Shox Pike
Headset Cane Creek
Handlebar Giant contact SL
Stem Truvativ
Grips ODI
Brakes Shimano Zee
Shifters Shimano XT
Rear Derailleur Shimano XT
Cranks Shimano XT
Chainrings / Sprocket Shimano XT 32t
Bottom Bracket Shimano
Chain Shimano
Cassette / Rear Cog Shimano
Pedals Kona Wah Wah
Rims Spank Oozy 350
Hubs I9
Spokes DT Comp
Front Tire Vittoria Martello DH / Cushcore (THE BEST)
Rear Tire Vittoria Martello DH / Cushcore
Saddle WTB
Seatpost KS Lev Integra
Weight Not light