“We were literally throw-hucking our hardtail and fully rigid bikes down the mountain and chasing down after them.” – Jake Heilbron, Kona Co-Owner

Dirt Magazine is celebrating its 20-year anniversary with a limited edition coffee table book, and as part of the book launch they reached out to various industry personalities for a series of web features.

Kona co-owner Jake Heilbron dug into the company’s history and pulled out some real gems. From memories of years past, including some of the more questionable ones, to industry trends and what the future holds, the 20 Years / 20 Questions series is a great complement to Dirt’s anniversary celebration.

Read Jake’s 20 Years / 20 Questions feature at Dirt HERE, and check out the Dirt 20 Year Anniversary Book HERE.