Just so everybody knows, one of Kona’s owners is a hard core bike commuter. He’s also Dutch. Go figure. So, you may have seen a post yesterday featuring mountain bikers in an Audi commercial. Well, Jake isn’t so down with bikes being used to sell cars. Understandably so. The video only made onto the Cog because of its cinematic value. But rather than ordering us to take the post down, Jake, because he such a solutions guy, sent us this. A worthy refute to be sure. Attaboy Jake. Killem all.