These were some poster-style illustrations from Kona’s Brand Book. We released only these posters and they ended up shagging some Applied Arts Design Awards. Step on Two refers to our Rise of the Pedaltarian campaign, an urban, get off the couch and ride your bike to change the world initiative. Basically, a humanitarian with pedals.
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“The Hei Hei delivers what I DO want in a XC bike - awesome pedaling characteristics and fun, playful handling.” @bikemag’s Hei Hei first ride review is online now! Click on the link in our profile for Mike… https://www.instagram.com/p/B_BFMlPhPTj/?igshid=13xcv0mpanm9g
Self filmed and edited Kona Ambassador Ben Gerrish (@HDDNMedia) brings you D E T A C H E D, a simple take on solitary riding. #KonaBikes #KonaProcess #KonaAmbassadors https://www.instagram.com/p/B-xoY25j5F2/?igshid=ec5z9gkayuji
Parlty inspired by Logan Watts (@bikepackingcom) epic Sutra Ltd build, Paulo’s (crankngrind) new Sutra Ltd is thing of understated beauty. Content with many of the bikes stock parts he’s customized the cockpit and… https://www.instagram.com/p/B-xbVPsD11c/?igshid=qiwdfypr3035
