The old saying, “ride it like you stole it!”, may be aptly substituted with, “ride it like you’re in a video shoot!!” That may be a commonplace idea for the regular stars of freeride films and ski movies, but for your average spandex-clad, cross country racer, it’s quite the novelty. Being filmed from a chasing helicopter while tearing down a frosty, snow-covered ridge-top trail was key to inspiring the new saying. That’s what I decided this weekend on assignment with Kona Bicycles for filming the next installment of House of the Big Wheel, Kona’s shred-inspiring presentation of their big-wheeled mountain bikes.
Jet fuel…check. With dollar signs literally falling out of the helicopter with each chop of the blade, it was a money-saving and time-saving plan to bring the fuel-stop to the top of the mountain, rather than have the heli fly back and forth to an airport.
That’s Derek Frankowski, co-producer of Life Cycles. He shot stills for the weekend. Videographer Eric Crosland worked his magic while hanging out of the helicopter all day long. It was a privilege to work with such accomplished artists who have done so much to bring our sport to the magazine stands and silver screen for the last several years.
Read the rest of the report on Spencer’s Blog